【口語(yǔ)版】銷售計(jì)劃Sales Plan

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Conversation:

A: Alright, people. We're holding this meeting today because we've got to do something about our sales and we need to do it Now! I want concrete solutions. How do you plan to drive sales, Roger?

好了，各位。我們今天開這個(gè)會(huì)是因?yàn)槲覀冃柙阡N售上做點(diǎn)事情了。并且我們現(xiàn)在就做！我想要?jiǎng)?chuàng)意的實(shí)施方案。你打算怎樣增加銷售，羅杰？

B: Well, in fact, we're the most expensive in the market, so maybe we need to lower prices to match the competitors. 

事實(shí)是，我們的價(jià)格在市場(chǎng)上是最高的。所以也許我們需要把價(jià)格降到和競(jìng)爭(zhēng)對(duì)手同一水平。

A: Lower prices? Not very creative. It'll never fly with Swan. What kind of thinking is that? Geez. Anyone have a better plan? Natalie?

降低價(jià)格？不是很有創(chuàng)意。Swan不會(huì)采納的。天哪，這是在想什么呀？其他人有更好的計(jì)劃嗎，娜塔莉？

C: Um, Perhaps, um, a promotion. Maybe a two-for-one offer or something like that. 

呃，或者做一個(gè)促銷活動(dòng)，例如買二送一或類似的活動(dòng)。

A: What? That's the same thing. Bad idea. Really bad idea. Dammit people. C'mon! Think! CEO will be here any minute. 

什么？這還是同一回事兒。不好，真的不好。該死的，各位，加油?。∷伎及。EO馬上就到了。

D: Do we have any ideas yet?

各位有什么想法呢？

C: Yes, Mr Swan. We were kind of considering a two-for-one offer to get more competitive. 

有的，Swan先生，我們考慮用買二送一獲得更大的競(jìng)爭(zhēng)力。

D: A two-for-one promotion? Hmm. I kind of like the sound of that. It sounds like something we should consider. 

買二送一促銷？嗯，我喜歡這個(gè)說(shuō)法，聽起來(lái)像是我們應(yīng)該考慮的。

A: Yeah, exactly. That's just what I was thinking. In fact, that's a brilliant idea. I'm glad we thought of that. Very creative. 

是的，確實(shí)如此，我也是這么想的。事實(shí)上，這是一個(gè)很贊的建議，很高興我們想到了。非常有創(chuàng)意。

1.match the competitors表示“比得過(guò)競(jìng)爭(zhēng)對(duì)手（的價(jià)格優(yōu)勢(shì)）”。例句：It's impossible for us to match the competitors. Our costs are just too high.我們不可能比得上競(jìng)爭(zhēng)對(duì)手，我們的成本太高了。

2.It'll never fly.表示“不會(huì)奏效”。This market plan will never fly. It's just too expensive.這個(gè)營(yíng)銷計(jì)劃不會(huì)奏效，它太貴了。

3.drive sales表示“推動(dòng)銷量”，相當(dāng)于“increase sales”

4.promotion在這里表示“促銷”。也叫"sales promotion"。

5.two-for-one“買一送一”。buy one and get one free買一送一。

6.briliant巧妙的；成功的；聰穎的。What a briliant idea.真是個(gè)絕妙的主意！The play was a briliant success.那出劇獲得了巨大的成功。

發(fā)音：

about our→da?

do it→w?

kind of→d?

have a→v?

bad idea→da?

come on→mɑ?

have any ideas→ve;ja?

sound of that→d?

that's a→ts?

thought of→d?